Norb Christman has been appointed market president of Security Financial Bank in Ladysmith. With this promotion, Christman will be responsible for helping establish and grow SFB’s brand and image as a local, community-focused bank. In addition, Christman will continue to provide overall relationship management of assigned business loans.

“Norb’s knowledge of business banking and keen understanding of the Ladysmith community are tremendous assets to the team as we continue to provide quality service to our clients,” said Rudersdorf. “I am pleased with the contributions Norb has made to SFB and his promotion to market president is well deserved.”

Christman, who is a lifelong resident of Ladysmith, has 15 years in commercial and agriculture lending. He earned finance and accounting degrees from Wisconsin Indianhead Technical College (WITC). Christman is active in the community serving as treasurer of the Ladysmith Community Industrial Development Corporation and on the WITC Financial Services Advisory Committee. He also is the clerk for the Rusk County Livestock Project Auction.

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